Album Cover 2 and Analysis

After making the 3rd tour poster i felt that i had to create another album cover that compares to this and has a similar outlook. The simple design and layout for the third tour poster was very effective and i wanted to see how it would transfer into an album cover.

The album cover is very simple but i feel that the black and white theme is very useful. In comparison to the other album cover i feel that this one is more solid as the logo i have created makes it a lot stronger although i feel that the layout for the first album cover is better. I also stayed with the same image as i feel it works really well with the black and white theme and it gives room to add text.

Tour Poster 3 and Logo Analysis

I am very happy with the outcome for the 2 logos i have created, i kept to a very simple design that i feel works very well in reflection to hoziers music and the black and white theme of our music video. I kept this black and white theme to my new tour poster that i have created. The poster is very successful in my opinion because of the strong layout and simpleness. In comparison to the other tour posters that i have created this one has a much stronger design that is a lot easier to read. The text in this poster is a big improvement because of the black and white theme.

I feel that the logos are very simple but extremely effective for hoziers style of music, i feel that the font used is classic but it is designed to suit the genre and tone of Hoziers music. I took some influence from swedish house mafias font as it uses a black and white theme and classical and simple fonts.

The third tour poster has a very useful and effective layout and design that allows it to resemble a real tour poster. It is vital that my tour posters look as professional as possible and i feel that this design shows that.

Tour Poster 3

Logo 2

Logo 1

My Music Video Analysis

I feel that my music video is very successful so far. I feel that because we have followed our story board step by step it has allowed us to create a stable and consistent music video. As the director of the music video i wanted us to be as prepared as possible for filming and editing. When on location i would  make sure that we had followed the story board and got more than enough shots. The more shots we had when filming the more options we have when editing.

The story board was merely a guideline for me to what shots and camera movements we would be using. I then developed shots and movements on location when we had the necessary shots. A good example of this is the church scenes where we would go to the loft area of the church to get a much better shot. In the end these types of shots make the difference in my opinion and give our video an added dynamic approach to give it a much more professional outcome.

I feel that my version of the  music video is nearly complete, now i just have to go over some of the simple and basic errors within the video. Some clips are not exactly in time with the song and i want to replace some shots with others, experimenting with what shots work best where and how they all come together as a whole.

My Music Video Draft 1

Contact Sheet

The contact sheet has allowed us to narrow down what shots we are going to use for our album covers and tour posters, even though each image has been considered i feel that the 3 circled are most likely to be used.

I have chosen these 3 images as i feel that they reflect our music video very well and will be useful images to edit in photoshop. I also found these three images the most professional from the contact sheet.

Album Cover 2

This is a much more developed version of my original album cover. I have decided to experiment and mesh a bunch of adjustments and filters to the image. It was great to learn about all of the different edits i could do onto the image and then see how they all work together.

I learnt how to use new tools and adjustments such as curves which allow me to alter the colours within and image and the darkness and lightness of it. The threshold and posterise tools allowed me to change the entire image although by using a layer mask i could easily make some things stand out.

Black and White Photoshop Experiments

 I feel that this black and white technique on photoshop is very useful and interesting, it allows me to stand things out and brighten certain things. I done this 2 different ways, the first way with the chains i used a layer mask over the black and white adjustment. On the second image i created a selection around the area that i wanted in colour with the pen tool. I then copied and pasted it onto a new layer where i could then edit it with adjustments.

Album Cover

I am happy with the outcome for this album cover, i wanted to keep the cover as simple as possible and i feel i have done that effectively. I also retained the 3D text effect from the tour poster as i feel that it looks very professional and relatable to other professional album covers and tour posters.

The black and white theme works very well in contrast to the coloured character and the 3D text effect. I feel that it links to the song and music video, portraying isolation and fear.

Tour Poster Updates and Experiments

 I feel that the 1st tour poster is a lot more successful and professional in comparison to the other poster. I feel that it is very relatable to other real posters. When re-constructing this new tour poster i considered a lot, after speaking to my teachers and group members about it, i realised what could be improved.

The original text was very plain and bland and i feel that i have improved on this by changing fonts and centring the text. By centring
the text it is a lot more relatable to other posters and looks a lot more professional.  I have also experimented with some adjustments to make the artist stand out. I also took away the 3D effect on the artist as it takes away focus from the image and it didn't really work.

For the other tour poster i have created i wanted to experiment with the colour for the most part and see what other effect i could use. I feel that it didn't work well but shows experimentation. I wanted to stick to the same design and layout as i feel that the layout is really effective and looks very professional.

Tour Poster 1

I am really pleased with this tour poster, i feel that the design is very nice and looks very professional. I experimented a lot with the techniques and edits. I really like the edit i have made with the title and image which gives a good 3d effect.

One major flaw of this is the image, i feel that it really brings the poster quality down due to the blurred image. The text is also pretty basic in comparison to the rest of the poster and is something i am going to touch on when making other drafts.

My Album Cover 1

I am very happy with this album cover, i feel that it portrays the genre, artist and song very well. It is relatable to other professional album covers of this genre due to the dramatic effect of the black and white image and text.

I feel that this cover well reflects the music video we have made as it features the artist and similar effects. I feel that it is very important that your album cover reflects the music video as it emits similar emotions and feelings to the audience.

The basic black and white theme is simple but effective for an album cover and our cover in particular due to the theme and edits in the music video.

My editing Process so far...

I am very pleased with my editing so far. Editing like this is very new to me and has been very fun to experiment with. For me i have been using trial and error effectively to create the best possible clips that mesh well together. I have also been following the storyboard to ensure that all of the correct clips are in the right place.

I am pleased with the clips we have, i knew when recording which clips would work well when editing and i think my editing so far has shown that. All the clips seem to work well with the song and mood. Right now i have to add some more clips to follow the storyboard correctly and add finishing touches to the clip as a whole.

Some small effects can make all the difference when editing and i am going to make sure that i am 100% happy with my section of the edit before i hand it over to nathan to complete the mid section of the song. As i edited the introduction of the song it was essential for me to make the video appeal to the audience straight away and i feel that i have done that by making it look as professional as possible and relating to the genre.

Our Filming Locations

 It was very important that i specifically zoned out the area in which we would be filming at to ensure that we are as prepared as possible. We also went to some of the locations before hand to visually picture what our shots would be like and if there was anything we had to know before filming.

We had to visit the church before hand to get permission and to make sure that the church was suitable for our storyboard.

We could also look at these pictures when filming to recap our ideas and locations for each shot.

Shooting Day 4 Review

As this was our final shooting day for our music video i wanted to make sure that we had everything completed and had every storyboard shot. The church we had was perfect for our music video as it pretty much matched the storyboard we had, it wasn't to far either of what i initially visually pictured the church to look like. We got a lot of extra shots to help with editing, some of the shots are just outside shots and shots around the church. These short fasted paced clips will work well with the chorus of the song and pacing of the music video if we edit them all together correctly.

Shooting Day 3 Review

We have finished our 3rd day of shooting our music video. The 3rd shooting day took place on the 26th of November 2014. I feel that we have got 2 thirds of our music video finished at this point, we only have 1 more location to film at now and we will hopefully have all our recordings finished by next week.

Unfortunately we took longer than usually due to the amount of takes we had for some shots. Because we had 2 other cast members filming with us it wasn't ideal and therefore had multiple takes sometimes as the actor was distracted or the shot wasn't good enough.

As i was the Camera Operator and Director for the day i wanted the shots to be perfect and to follow the storyboard.

Film Contact list

This is my contact list for all of the filming clips that we have recorded so far. Creating a contact list is a very easy way to view your clips and separate them all. I am going to separate all of the clips when we are finished recording, this will allow me to know what recording is what and make it easier for myself when editing. I will also name each clip to know the specifics of every recording. I will also be able to know what clips are take or final clips.

Album Cover Comparison

I feel that both of these album covers are effective in there own way. The bright and coloured album cover allows the viewer to see the a brighter side to the song as it portrays positive vibes and a more creative tone.

On the other hand the black and white version of the album cover gives a more emotional and deep feeling effect and is a lot more relatable to the song and actual lyrics of the song ''take me to church'.

I feel that because our music video is going to be in black and white the black and white album cover would be a better fit for us as that is the emotion and feeling we want to portray.

I feel that the key factor of a album cover is for it to relate to the song and get a message across and the black and white cover does this best.

Filming Pictures